How should I handle the VAT increase on accommodation from 2026?
From 2026, VAT on accommodation will increase in the Netherlands. Learn how to adjust in RevControl, including updates to minimum rates, occupancy supplements, maximum rates, and competitor-based rates.
As of January 1, 2026, the VAT rate on accommodation in the Netherlands will rise. This change directly affects your selling prices. To protect your margins and avoid revenue loss, it is essential to adjust your rates in RevControl on time.
Step 1: Review and update your minimum rates
Your minimum rates form the lower limit of your pricing strategy.
- Action:
- Recalculate the new lower limit based on the higher VAT rate.
- Update this in RevControl to ensure your rates are not set too low.
Tip: Minimum rates can differ per room type, so check them all.
Step 2: Review your occupancy supplements
Occupancy supplements are automatic markups added when occupancy increases.
- Action:
- Recalculate whether your current supplements still provide enough margin after the VAT increase.
- Adjust them if necessary to prevent underpricing.
Note: Keep in mind that excessive supplements may hurt your competitiveness, especially in low season.
Step 3: Review and update your maximum rates
Maximum rates prevent your prices from going too high.
- Action:
- Check whether your current maximum rates still fit the market after the VAT increase.
- Avoid blocking the adjustment by keeping the maximums too low.
Step 4: Use events for competitor-based rates
For hotels using competitor-based rates, a temporary supplement may be required.
- Approach:
- Check if your competitors have already updated their rates.
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If they have not:
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Create an event to increase the competitor-based recommended rate.
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Monitor your competitors daily:
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The more competitors update their prices, the lower your supplement should be.
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Once all competitors have updated, remove the supplement entirely.
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Caution: Keeping a supplement in place after competitors have already adjusted may reduce conversion.